Hi, I’m Adrian Lu. I strive to create beautiful interactive user experiences for digital products & services.


For the past 5 years I’ve been working @ Reelhouse as Design Lead and currently focused on crafting the best-in-class self-publishing video platform for web, mobile, TV, and VR headsets – used by creators and viewers the world over.

I’ve had the pleasure of working with the fine folks at Blast Radius with numerous global brands and on the client side at EA as Lead Designer. With this experience comes a versatility to take on different challenges, bringing each idea from concept to delivery. I gravitate towards opportunities to craft delightful product experiences, and flourish in collaborative, forward-thinking environments with multidisciplinary teams.

Brands I've worked with


Concept & Strategy
Design Direction
Product Design
User Flows